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EVENT

Amber – new perspectives

26.03.2026

12:00

 - 15:45

Stage, Hall B

Join us for a series of inspiring discussions. Discover innovative approaches to amber – from unconventional solutions in marketing and art, to its growing role in entirely new business sectors.

11:00–11:30

Opening of the event

Welcome to participants and introduction to the event program.

Hosted by: Michał Łapiński
Host: Mateusz Nowaczyk, AMBEREXPO

12:00–13:05
Panel I

Gifts and the Magic of Promotion: Breaking the BTL Amber Stereotypes

A panel devoted to the use of amber as a material for creating unique gadgets, gifts, and promotional items for various sectors – from business to tourism. Participants will hear inspiring case studies demonstrating how amber can transcend traditional uses and connect the world of art with modern marketing.

Moderator: Michał Łapiński

Speakers:

  • Marzena Leś – S&A Jewellery Design, Sales Director
  • Zbigniew Grzeszczuk – member of the board of the Polish Chamber of Promotional Products
  • Artur Krysztofiak – director of GOSiR Gniezno, director of the Greater Poland Tourist Organization 2019-2024
  • Tomasz Kargul – artist, kargul.TK

The panel will conclude with a question and answer session and audience interaction .

13:05–13:10 ☕ Short break
13:10–14:30
Panel II

The Power of Diversity: Amber in New Business Sectors

A discussion about the potential of amber in new areas of entrepreneurship – including large-scale projects. Panelists will discuss the potential uses of amber in industries such as tourism, the funeral industry, architecture, and the technology sector. A leading theme will also be a modern approach to design and the opportunities for opening new markets for the amber industry.

Moderator: Michał Łapiński

Speakers:

  • Małgorzata Miernik – Accor, Design and Technical Director Poland & Baltics
  • Robert Czyżak – president of the Polish Chamber of Funeral Industry
  • Izabela Stelmańska – Chairwoman of the Council of the Polish Tourist Organisation / President of the Masovian Regional Tourist Organisation
  • Jarosław Maślanka – EMEA Facilities Manager, Pegasystems
  • Justyna Martyniuk-Pęczek – Vice President of the Management Board of Elmarco / Head of the Department of City Transformation at the Faculty of Architecture of the Gdańsk University of Technology

The panel will conclude with a question and answer session and audience interaction .

14:30–14:35 ☕ Short break
14:35–15:45
Panel III

Amber, design, art. Creative and classic

A panel devoted to the presence of amber in art, photography, architecture, and design. The discussion will explore how amber functions as both an artistic and functional material, and the possibilities offered by its use in public spaces, interior design, and artistic concepts.

Moderator: Michał Łapiński

Speakers:

  • Jan Sikora – professor at the Academy of Fine Arts in Gdańsk, interior designer
  • Lidia Popiel – photographer, artist, amber ambassador
  • Katarzyna Czajka – country manager East Europe for the Saudi Tourism Authority

The panel will conclude with a question and answer session and audience interaction .

15:45–16:30

Networking and guided tours of the fair

AMBERIF Spring 2026 exhibitor stands together with panelists and event guests.

Take part in this event during the AMBERIF Fair!

Become a guest of the Fair
Gdańsk International Fair – AMBEREXPO
11 Żaglowa Street, 80-560 Gdańsk
AMBERIF is organized by AMBEREXPO – one of the most modern exhibition and congress facilities in Poland. We specialize in organizing local, national, and international events: trade fairs, exhibitions, congresses, conferences, events, fairs, and outdoor events.
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